Playbooks11 min
Agentic Commerce in 2026: How AI Agents Buying on Your Behalf Will Reshape SMB Sales
ChatGPT users now buy directly from Etsy and Shopify merchants inside the chat. Google's AI Mode does the same. AI-driven orders to Shopify stores grew 15x in 2025. Here's what agentic commerce actually means for SMBs, the two competing protocols, and what to do before your customers stop visiting your website entirely.